Carolina Escobedo

project
Capturing Elegance: Editorial photoshoot showcasing Carolina Escobedo's 'Atemporal' Collection for market expansion.

Brand Evaluation

Photography

Production

Videography

Postproduction and retouching

Mexican fashion designer Carolina Escobedo is preparing to launch her "Atemporal" Collection in 2022, emphasizing self-expression for women through fashion pieces. The collection's concept revolves around providing a means for self-expression, with clean and minimal brand guidelines complemented by high-end, fashion-forward imagery. In collaboration with Mess Studio, the solution involves creating a visual narrative through photographs and clips, showcasing the design language and manifesto of the upcoming fall 2022 collection with dynamic poses and clean backgrounds, both with and without props designed specifically for the campaign.

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Fernando Casanova
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